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    Amazon-owned Ring's upcoming IoT-enabled lighting system will ensure user security

    Synopsis

    It seems like Amazon isn’t looking for a direct fight with home lighting systems like Philips Hue.

    Ring products can be bought in India on the Amazon online store.Agencies
    Ring products can be bought in India on the Amazon online store.
    Amazon’s home security company Ring already has smart lighting products in its portfolio, but FCC documentation indicates that it is about to give competition to the likes of Philips, by entering the replaceable-bulb market.
    The segment already has a few players including GE, Wyze, Wipro. The FCC filing made by Ring stipulates that its latest product has Bluetooth but was not clear about whether it will feature a built-in motion detector system or whether it will borrow technology from other products in the Ring stable.

    The company has previously manufactured standalone lighting systems to complement its security camera products. These include integrated motion sensors on floodlights and path lights that help the security cameras in capturing activity in the target area.

    Those products require a Ring Bridge accessory to link up with other devices, but the preliminary filing the FCC does not show whether the latest smart bulbs will be able to function without the ancillary product.


    By coupling its lighting systems with the security hardware, it seems like Amazon isn’t looking for a direct fight with home lighting systems like the Philips Hue, but the situation could change depending on how the market views the upcoming product.

    However, its vast distribution network means that it might start pushing its bulbs in a big way, and might even go beyond manufacturing outdoor, security focussed lighting systems. Ring products can be bought in India on the Amazon online store.


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