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    Mitron TV app back on Google Play Store after design change

    Synopsis

    On Thursday, Google clarified that it has an established process of working with developers to help them fix issues and resubmit their apps, and it has given this developer some guidance and once they’ve addressed the issue the app can go back up.

    ​Mitron TV app
    Mitron TV app has over 5 million downloads on Play store. It gained downloads after being pitched as an Indian alternative to TikTok, which has been criticized in the country for content and allegedly towing the Chinese government’s line on censorship.
    Google has restored the Mitron TV app on its app store after the short video app changed its design and user experience.

    Google had suspended the app earlier in the week for violating policies related to spam and functionality. It specifically violated policies around ‘Repetitive content’, which prohibits apps that merely provide the same experience as other apps already on Google Play store. The policy states the apps should provide value to users through the creation of unique content or services.

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    Mitron TV app’s design was similar to TikTok, the popular short video Chinese app with 200 million users in India. Most of the content on the app was also taken from the Chinese counterpart.

    Some of the examples of violations under the repetitive content policy are copying content from other apps without adding any original content or value and creating multiple apps with highly similar functionality, content, and user experience.

    On Thursday, Google clarified that it has an established process of working with developers to help them fix issues and resubmit their apps, and it has given this developer some guidance and once they’ve addressed the issue the app can go back up.

    Mitron TV app has over 5 million downloads on Play store. It gained downloads after being pitched as an Indian alternative to TikTok, which has been criticized in the country for content and allegedly towing the Chinese government’s line on censorship.

    Mitron, meaning friends in Hindi, is how Modi popularly greets the country in public speeches. On the Play Store, Mitron TV describes itself as a short video and social platform designed for people to showcase videos online with light humour.
    The Economic Times

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