PNG Jewellers ropes in Madhuri Dixit as its brand ambassador

Pune-based jewellery major PNG Jewellers on Monday announced the signing of Bollywood actress Madhuri Dixit as its brand ambassador for the next two years. Madhuri Dixit will represent the brand globally and across India.
Madhuri was previously the brand ambassador for PNG Jewellers for a two year period.

PNG Jewellers has been crafting exquisite jewellery for nearly two centuries and has 36 stores across India, USA and UAE. The brand offers a wide range of jewellery collections, including bridal, gold, natural diamond jewellery and silver jewellery.

Madhuri Dixit will feature in PNG Jewellers' upcoming advertising campaigns, social media content, and other brand promotional activities, starting with the Gudhi Padwa campaign.

"We are delighted to have Madhuri Dixit as our brand ambassador, and we look forward to working with her over the next two years," said Saurabh Gadgil, Chairman and Managing Director of PNG Jewellers.

” Our association with Madhuri goes back a long way. Her values are aligned to ours as well. This association will help us to strengthen our brand's image and consolidate our position in the Indian and global jewellery market. Her presence in our ecosystem is an invaluable asset as we move into the next phase of growth. PNG Jewellers will be launching at least 5 more stores in the next financial year."