The Economic Times daily newspaper is available online now.

    Short-format video app Lomotif ropes in Tarun Katial, Ken Cheung as senior advisors

    Synopsis

    Both Katial and Cheung will be advising Lomotif’s senior team on growth and expansion internationally with a focus on enhancing user centricity, growth, and adoption worldwide.

    Tarun-Cheung-Lomotif-bccl
    (Tarun Katial and Ken Cheung)
    Singapore-headquartered short format video-sharing social networking platform Lomotiff has roped in Tarun Katial, former CEO of Zee5, and Ken Cheung, former founding head of Asia Pacific-Facebook & Instagram partnerships as senior advisors.

    Both Katial and Cheung will be advising Lomotif’s senior team on growth and expansion internationally with a focus on enhancing user centricity, growth, and adoption worldwide.

    “We are delighted to have two such industry leaders and thinkers onboard with us. Their depth of experience and domain expertise will play a pivotal role in setting a new benchmark for the industry and at the same time strengthen Lomotif’s growth and expansion across territories. Their valuable perspective will help us in attaining our long term goals,” said Paul Yang, Founder & CEO, Lomotif.

    Katial brings over two decades of leadership experience in the Indian media industry, having worked at satellite television networks across STAR and Sony to being the founder of India’s largest FM Radio network. He has also spearheaded the evolution of on-demand video content in India through a leading video streaming platform moving it into a super app with both long form and social video. A Kellogg’s alumnus, he enjoys combining technology and consumer insights to come up with better products for the media industry.

    “I am glad to be helping Paul and the Lomotif team at a time when the world is rapidly scaling in video-first expressions,” said Katial. “The short format social video platforms have witnessed enormous popularity in the last few years, and I am looking forward to helping the platform become a true community video platform in the largest internet communities like India, Brazil, Russia, etc.”

    Ken Cheung’s over 20 years of experience has covered various entrepreneurial and leadership roles in tech, media and entertainment. As the founding GM, International at Tencent, he also co-founded QQ Music, the largest music service in China.

    As Warner Music Group’s Senior VP, he has also built their digital revenue from scratch to over $100 million. At Facebook, he established and led a team across Asia Pacific focusing on news, entertainment and sports partnerships on both Facebook and Instagram. A Harvard Business School alumnus, he actively advises and invests in selected high-growth startups.

    “Backed by ZASH, Lomotif is well-positioned to become one of the largest and the most influential short video platforms in the world. It engages community, unlocks economic opportunity and inspires creativity of people from all walks of life. Having pioneered the work in digital music, mobile video and the creator economy in my career, I’m honoured to be partnering with Paul and the Lomotif team on this exciting journey,” said Cheung.

    Lomotif is majority-owned and controlled by ZVV Media Partners, a joint venture of ZASH Global Media and Entertainment Corporation led by chairman and co-founder Ted Farnsworth, co-founder Jaeson Ma, co-founder Vincent Butta, and Vinco Ventures.

    The advisors will act as a catalyst for the Lomotif’s growth and expansion, the company said.


    (You can now subscribe to our Economic Times WhatsApp channel)
    (Catch all the Business News, Breaking News Budget 2024 News, Budget 2024 Live Coverage, Events and Latest News Updates on The Economic Times.)

    Download The Economic Times News App to get Daily Market Updates & Live Business News.

    ...more
    The Economic Times

    Stories you might be interested in